The Ultimate Guide to Accounting Workflow Management & Process Improvement

By
Judie McCarthy
May 21, 2024

Why Take Time To Establish An Accounting Process

An accounting firm must invest in an accounting workflow process. Why? Because workflows increase productivity by powering entire processes across your business.

These are the five workflows that every accounting firm should focus on to deliver a better client experience:

  1. New client onboarding workflow
  2. Recurring tasks and accounting job workflow
  3. Sales qualification process
  4. Communication workflow
  5. Advisory services workflow

The Difference Between Workflow and Process

Although they appear similar, they are different. So let’s dive in.

What Is a Workflow for Accounting?

A workflow for accounts is primarily designed to boost efficiency and productivity and are centered on a task or activity. Here’s how Wikipedia defines it;

“A workflow comprises an orchestrated and repeatable pattern of activity, enabled by the systematic organization of resources into processes that transform materials, provide services, or process information. It can be depicted as a sequence of operations, the work of a person or group, the work of an organization of staff, or one or more simple or complex mechanisms.”

So a workflow is:

  • A set of small repeatable steps and tasks
  • Related to your business activities
  • A way to help you organize resources, such as people, time, and budget, around each step to complete it effectively
  • Designed to give you a repeatable and predictable result
An example of an accounting firm's workflow would be a recurring job such as how a client is billed and invoiced.

What Is a Process?

Made up of several workflows, Wikipedia defines it as:

“A business process, business method or business function that is a collection of related, structured activities or tasks”

An example of an accounting firm process would be a new client onboarding. Here, several workflows are put together to create a master process that may include workflows that:

  • Send a proposal
  • Forward and sign contracts online
  • Invoice and set up monthly recurring payments
  • Send “Welcome pack” documentation

So, as you can see an accounting workflow and an accounting process are two sides of the same productivity coin.

Accounting Workflows: How To Design Them

Although this is a big subject and beyond the scope of this article, it’s important to get an overview of the method. However, this will change depending on what technique you use for workflow design.

For example, if you are using a system such as Agile for your project management process, your design will look different from another accounting firm that uses SCRUM or LEAN methods.

Fundamental Elements of an Accounting Workflow Process

In every business, the accounting workflow process is the backbone that ensures financial health and compliance. Three fundamental elements—data collection, document management, and account reconciliation—are vital in laying the groundwork for accurate and efficient accounting practices. Understanding these elements can significantly enhance the way a business manages its finances, leading to better decision-making and strategic planning.

  • Data Collection: This step is crucial because without all the necessary financial data, it's impossible to gain an accurate understanding of a business's financial status. Data collection involves gathering all information related to business transactions, including sales, purchases, expenses, and payments. This encompasses everything from the most significant sales contracts to seemingly minor expenses.
  • Document Management: Following closely behind data collection is document management. This involves the handling and organization of all financial documents, such as invoices, receipts, expense reports, and bank statements. Efficient document management is crucial for several reasons. Firstly, it significantly reduces the time spent searching for documents during auditing or when cross-referencing transactions. Secondly, it ensures that all financial records are accurate and up-to-date, which is essential for compliance with regulatory standards. With the digitization of many accounting processes, document management has become more manageable through the use of cloud-based accounting platforms. These platforms allow businesses to store documents electronically, making them easily accessible and reducing the risk of loss or damage to physical records.
  • Account Reconciliation: The final cornerstone of the accounting workflow process is account reconciliation. This step involves comparing internal records of transactions and balances to external documentation, such as bank statements, to ensure accuracy and consistency. Regular reconciliation helps in identifying discrepancies early, preventing potential issues down the line, such as cash flow problems or fraud.

Some General Principles For Designing An Accounting Workflow Process

Whatever method you use, here are some things to remember. These may include improving your new product development, client onboarding, payroll, tax planning, or sales.

  • Stage #1: Establish what you currently have in terms of workflows and standard operating procedures around the process you want to improve. If you don’t have any documentation and just practically perform the tasks, then do a draft of what you usually do. Create a master task list and document it.
  • Stage #2: Identify where there are potential blocs in the flow of tasks that would influence the results you are setting out to achieve.
  • Stage #3: Identify workflow technology systems that will help remove or limit those blocks. It’s important to make the process faster and consistent. The goal of the technology is to improve how you are currently managing and make your workflows more efficient.
  • Stage #4: Build in a feedback loop to keep reviewing how well the process is performing so that you can constantly improve the user experience.

Reasons Why Accounting Firms Need a Workflow Platform

As W. Edwards Deming rightly said, “94% of problems in business are systems driven and only 6% are people driven.”

Workflow has gained a lot of traction since its early days, and for many accounting firms, it is gradually becoming the norm, and for good reasons.

Reason #1: Enables Easy Management of Project Tasks

One of the biggest challenges of an accounting firm is to manage huge volumes of data, not to mention the number of ongoing projects and the detailed requirements for every client.

It is very easy to lose track of these moving components.

Using a accounting workflow system makes it easy to manage all the tasks efficiently. You can break the components of any project into smaller pieces and assign each task to different members of the team.

With the help of the central dashboard, it is easy to keep a tab on the progress of each assignment without losing track of them.

Reason #2: Increases Accountability Between Teammates

How often does this happen at your workplace where miscommunication leads to a task getting delayed?

It is a very common scenario in accounting firms where the teammates assume that the completion of a certain task was someone’s responsibility.

Believe it or not, 68% of employees waste an average of 3.5 hours per week waiting for data or information from a colleague.

With the use of accounting workflow software, it is easy to trace back the delegated tasks along with the names of those responsible.

This is a great way to ensure productivity between the teammates and make them accountable for their work.

Reason #3: Easily Onboards New Hires

There is no denying the frustration that accountants feel while hiring new employees. At the same time, they also need to ensure that the new hires feel welcomed.

With an accounting workflow system, all the business processes are standardized and well-documented. You can easily onboard new hires into your system and make them productive quickly as well as enable them to work on client engagements with elevated responsibilities.

Reason #4: Makes Overall Monitoring Easier

Using the dashboard feature in the workflow management software enables you to keep track of all the projects or tasks going on at the same time.

While this may not be necessary at all times, it helps you know the status of all ongoing projects at the same time.

Even if some of the projects are of a lesser priority, you can use this information to recount the tasks assigned for a specific client and keep a tab of all the teammates that were involved in the projects by any specific client.

It also helps you to review the overall performance of your team now and then. This ensures fewer redundancies and more accurate casework and frees up your space for other cases.

Reason #5: Ensures Everyone Is on the Same Page

An efficient accounting workflow process allows every member of the team to have complete information on the status of any ongoing project at all times.

You don’t need to harass your co-workers with a chain of emails asking for any updates or feel left in the dark regarding the status of work.

The team lead or any of the teammates can easily find about the approaching deadline or extract any relevant information using the project-level view.

Increased transparency in managing projects can be extremely beneficial by limiting unnecessary communication and saving work hours.

Reason #6: Facilitates Simple Monitoring and Collaboration

A lot of time is wasted emailing back and forth between the teammates or with the clients asking for missing files or any relevant information.

A survey states that 40% of the workweek is lost due to inefficient communication.

Using the tools in workflow accounting software, it is easy to retrieve data and communicate internally. It also allows to effectively communicate with the client and exchange data with them swiftly.

Reason #7: Makes Delegation Easier and Improves Consistency

Including goal-setting for every member is very important for the success of any project. As your company grows, you will need to assign different tasks to the different members of your team.

Assigning a task isn’t always straightforward because if there isn’t a defined process to follow, you will need to intervene every time.

With precisely defined workflows and processes in place, assigning tasks becomes easier. A clear step-by-step process will ensure consistency of work within your team.

Explaining your collective goals to your teammates is also necessary to ensure that everyone is working together toward achieving them.

71% of co-workers believe that their leads don’t dedicate enough time explaining the goals which in turn affects productivity.

How Workflows Become An Entire Process

First, It’s important to start small.

  • Choose one part of the process
  • Get the workflows within that to run smoothly
  • Mover onto the next step and get that right
  • Then look at incorporating the smaller accounting workflows into a larger process.

It’s worth mentioning that there are some things often overlooked in the design stage, but are important. This is particularly so around the workflow technology you are going to use.

Some things to check, when selecting an accounting workflow process platform, include ensuring:

  • Communication is secure and flows effortlessly between internal and external team members and your clients
  • The user experience is exceptional and built-in to every step
  • The workflows are simple to create and easy to use
  • File sharing and storage are protected

Simply put, the workflow and processes have to make it easier for you to focus on the customer and for your client to have as much of a seamless experience as possible.

3 Workflows To Adopt For Your Accounting Firm

Accounting Workflow #1: Recurring Work

Your clients expect the work they do with you to be secure and consistent and as an accountant, you need to be productive and time-efficient.

That means having a dedicated cloud-based accounting workflow process to manage your activities is essential. Some of the key components that will make this a great process include having:

  • Secure communication that not only eliminates email silos but also manages all client and team communication in one place. It can’t be emphasized enough but it’s vital to have a secure communication channel.
  • A central place for the team to organize and store their work.
  • A system that automates the creation of tasks. We’ll discuss this in more detail in workflow #2.
  • A way of integrating with a client’s accountancy software so you can create client tasks directly in it. For example, integrating with Quickbooks.
  • A dashboard to manage your workflows and support your decision-making. Knowing what needs to be done and when is a must-have in any recurring workflow.

Accounting Workflow #2: Task Pipelines

As an accounting firm, your day-to-day activities contain lots of repetitive tasks. From compliance considerations and preparing financial statements to the client’s payroll and reconciliations.

To complete each step, you can automate the setting up of repeatable task lists. You can attach “how-to guides” showing the steps to carry out each element of the workflow. A great resource for new staff or for tasks that are not done regularly.

Automatic task pipeline elements include:

  • Allocation of tasks to team members
  • Setting up of recurring tasks in a workflow
  • Scheduling of activities on a daily, weekly, monthly, or annual basis

Creating automation is essential to take the stress out of your task pipelines.

Accounting Workflow #3: File Sharing

Gone are the days of putting files in shared Dropbox folders. Secure file sharing is an essential part of any communication workflow.

Keeping them protected and organized will help with productivity and help you as an accounting firm be more responsive to client demands.

From a risk and compliance view, files must be hackproof. Therefore, using a secure client portal gives you the security you need.

When designing a file-sharing workflow, it’s important to remember that clients are on the go and teams are working more remotely.

This means the process needs to enable the exchange of files via mobile helping you to organize client-facing and internal folders.

Example: Monthly Financial Report

Below, you can find a simple accounting workflow template for a financial report that occurs monthly.

Objective:

To generate and review monthly financial reports for internal assessment and strategic planning.

Tools Required:

  • Accounting Software (e.g., QuickBooks, Xero)
  • Spreadsheet Software (e.g., Microsoft Excel, Google Sheets)
  • Document Management System

Workflow Steps:

  1. Data Collection and Preliminary Processing (1st - 3rd of the month)
    • Automatically import transaction data from bank accounts and credit cards into accounting software.
    • Manually enter any transactions not automatically imported (e.g., cash transactions).
    • Categorize all transactions appropriately.
  2. Document Management and Verification (4th - 6th of the month)
    • Organize and store all transaction-related documents (receipts, invoices, bank statements) in the Document Management System.
    • Match each transaction with its corresponding document to ensure accuracy.
  3. Account Reconciliation (7th - 9th of the month)
    • Reconcile all accounts by comparing the accounting software's records against bank statements.
    • Adjust any discrepancies identified.
  4. Report Generation (10th of the month)
    • Use accounting software to generate preliminary reports (Income Statement, Balance Sheet, Cash Flow Statement).
    • Export these reports into Spreadsheet Software for further analysis if necessary.
  5. Review and Analysis (11th - 14th of the month)
    • Financial team reviews preliminary reports for accuracy and completeness.
    • Perform variance analysis comparing current results to previous periods and budgets.
    • Highlight key financial insights, trends, and potential areas of concern.
  6. Report Finalization and Distribution (15th of the month)
    • Finalize reports, incorporating any necessary adjustments.
    • Prepare an executive summary highlighting the most significant findings and recommendations for the management team.
    • Distribute final reports and executive summary to key stakeholders via email or a secure online portal.
  7. Stakeholder Meeting (16th - 18th of the month)
    • Hold a meeting with department heads, management, and other stakeholders to discuss the findings of the monthly financial reports.
    • Use the feedback from this meeting for future planning and decision-making processes.
  8. Archiving (19th of the month)
    • Archive all reports, supporting documents, and meeting notes in the Document Management System for compliance and historical analysis.

Notes:

  • This workflow is designed to be cyclical, occurring monthly to ensure continuous monitoring and planning.
  • Regular software updates and training sessions should be scheduled to maintain workflow efficiency.
  • Adjustments to the workflow may be required based on business scale, sector, and specific operational needs.

Turn Your Accounting Workflows Into Profits

This summarized how to streamline accounting workflows which will improve efficiency and productivity of your firm.

We covered:

  • The difference between a workflow, a set of small steps, and processes, which are a string of workflows working together as a whole.
  • How to design an accounting workflow process in 4 stages.
  • 3 critical accounting firm workflow processes, including recurring work, task pipelines, and secure file sharing.

Something worth mentioning is just how implementing a cloud based accounting workflow process will help increase your firm’s profits by:

  • Increasing productivity
  • Boosting customer service
  • Reducing costs
  • Creating time savings

This is why in a recent SAGE report, they found that:

“57% of accountants find technology literacy to be the most critical additional skill for future employees in the field.” Sage Practice of Now.

Ready to revolutionize your accounting workflow? Discover how Client Hub can elevate your financial management to new heights. Leverage our cutting-edge platform to automate and streamline every aspect of your accounting workflow, ensuring accuracy and efficiency like never before. From seamless data entry to real-time financial reporting, Client Hub is the solution you've been searching for. Don't let outdated processes hold you back!

Frequently Asked Questions

What is accounting workflow?

  • A set of small repeatable steps and tasks.
  • It’s related to your business activities.
  • You organize resources, such as people, time, and budget, around each step to complete it effectively.
  • It will give you a repeatable and predictable result.

An example of an accounting firm's workflow would be a recurring job such as how a client is billed and invoiced.

What are workflow processes?

They comprise a number of smaller workflows that are put together to create solutions for more sophisticated and longer processes.

An example of an accounting firm process would be new client onboarding. Here, several workflows are put together to create a master process that may include workflows that:

  • Send a proposal to a prospect.
  • Forward and sign contracts online.
  • Assign a metric to your client funnels and dashboards for reporting purposes.
  • Invoice and set up monthly recurring payments.
  • Send “Welcome pack” documentation.

What is the order of the flow of accounting?

There are 8 parts to an accounting flow:

  1. Identifying transactions
  2. Recording the transactions in the journal
  3. Posting journal entries to the general ledger
  4. Creating an unadjusted trial balance
  5. Preparing and adjusting entries
  6. Creating an adjusted trial balance
  7. Preparing financial statements
  8. Closing the books

What are accounting processes?

They can be small step workflows such as invoicing a client, or multiple large-scale processes that incorporate a number of smaller workflows such as client onboarding.

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